No. 46 · published Aug 18, 2026
BERO
BERO is a non-alcoholic beer company selling pilsner, wheat and IPA styles at 0.5% ABV or less. Tom Holland founded it after going sober, and rather than stripping alcohol out of finished beer, BERO ferments with a maltose-negative yeast that barely produces any.
Palette
Notes
The page runs almost entirely on white, with a hairline serif wordmark that returns at display size in the footer and a Beers/Merch pair set as a typographic toggle rather than a conventional nav. Product cards sit on pale grey tiles with flat, evenly lit pack shots, a plain price and a small tan Add to Bag button, closer to a lookbook grid than a storefront. Between those tight commerce rows the page opens out: a macro strip of four pours graded light to dark, a Tom Holland pull quote in italic with his signature beneath it. Quieter handling than most celebrity-founded drinks get.
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